Welcome to Primal Electric

<div class="descriptioncontent"> This Privacy Policy (the “Policy”) governs the manner in which Primal Electric collects, uses, maintains, and discloses information collected from you in connection with the Primal Electric online storefront. Primal Electric may collect and store information about you and/or your business including your or your business’s name, email address, phone number, mailing address, accounting transaction data, payment or other financial information, aggregate transaction data, customer sales and order information, third-party data, business data, browser data, devices used, technical information about your means of connection to applications, and any other information or data submitted by you or third parties in connection with our Software Services, Storefronts, or other services rendered pursuant to the Agreement (the “Information”). Information Use Information collected may be used in connection with or for purposes of providing services to you, your business, and to others, improving services provided to you, your business, or to others, providing notices to you, complying with applicable law, and any other lawful purpose, including protecting the health or safety of you or others, and monitoring and preventing fraudulent or unlawful third-party activity. Commercial Use of Information Primal Electric will not sell or share the Information with third parties for any commercial purposes without your consent and express agreement. Primal Electric may, however, use the Information in order to share generic, collective, group, or other non-identifying information about the use of Primal Electric’s products and services as part of commercial transactions with third parties to help Primal Electric improve its products and services or for any other lawful purpose. Third-Party Service Providers Primal Electric may use third-party service providers and vendors to assist Primal Electric in providing its products and services to you and others, including, without limitation, services to host Primal Electric’s Software Services, Storefronts, payment processes, and other services pursuant to the Agreement. Primal Electric may also use third-party service providers and vendors to store Information and other data. Any such third parties would have access to your Information for the limited purpose of assisting, as reasonably necessary, Primal Electric in providing Software Services and other services pursuant to the Agreement. Primal Electric may disclose your Information as Primal Electric reasonably believes is required by court order, governmental directive, or other law, to protect the rights of Primal Electric, or as otherwise allowed pursuant to the Agreement or applicable law. Information Protection Primal Electric will retain, protect, and process the Information and underlying or related data using commercially reasonable practices. Although Primal Electric will undertake such efforts to preserve and protect the integrity of the Information, you acknowledge and agree that all security measures have potential risks. Customer Control of Collected Data You may decline to provide or submit Information to us, however, some of our Software Services, Storefronts, or other services may not be available to you if you choose not to provide or submit Information. You also have a right to access the Information that we hold (about you) upon reasonable written request. Updates to our Policy By entering into the Agreement or the Acknowledgment or by using our products or services, you consent to the collection and use of your Information by us consistent with this Policy and the Agreement. We may change this Policy from time to time, for any reason. Any such changes become effective when posted. To the extent that this Policy is inconsistent with applicable law, it is the intent of Primal Electric to comply with applicable law. If there is any conflict between any provision of this Policy and applicable law, such applicable law shall prevail; provided, however, that any such conflicting provision in this Policy shall be curtailed and limited only to the extent necessary to bring it within the legal requirements and the remainder of this Policy shall not be affected thereby. </div>

<ul> <li>Does this site use cookies?</li> </ul> Yes, Boomer Commerce uses cookies. A popup will periodically ask you to confirm that Boomer Commerce is allowed to install cookies locally on your browsers to run the application correctly. If you deny Boomer Commerce to do so, you will not be able to access most of the Boomer Commerce site as these cookies provide essential functional purposes for it to work correctly. <ul> <li>What is a cookie?</li> </ul> A cookie is a small file that can be placed on your device that allows us to recognize and remember you. It is sent to your browser and stored on your computer’s hard drive, tablet, or mobile device. When you visit our site, we may collect information from you automatically through cookies. <ul> <li>What types of cookies do we use?</li> </ul> Essential and Functional All cookies used as part of the Boomer Commerce application provide fundamental application functionality. They store your local information so you can stay logged in, remember preferences you have set on your local browser, and allow you to lg in and out, perform transactions, and securely access our databases with your critical business information. These cookies are used in tandem with other software and technologies to ensure you are who you say you are and that the Boomer Commerce application functions securely, and as intended for your usage. <ul> <li>Why should you use cookies on this site?</li> </ul> Boomer Commerce uses cookies to store non privileged information about you and your local machine so it can deliver the correct information to you in the application at the correct times. Without this information, we may not know who you are or if you are allowed to access information on the site and will mostly deny access in order to preserve data security. Cookies are a routine part of almost every website today especially websites dealing in personalized account information. <ul> <li>Can I opt out of cookies on this site?</li> </ul> Yes, you will be prompted to allow Boomer Commerce to use cookies upon accessing the site for the first time on a given device or browser or when an extended amount of time has passed since the last time you accessed the site. However, denying cookie access to Boomer Commerce will disable almost all site functionality and only a select few public facing portions of the site will be available. You will not be able to log in to your individual account without cookies enabled.


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